How to Instagram

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Helpful tips to get your Instagram as fabulous as your favorite verified account

It’s time we all admit it: we all have one or two or 10 Instagram accounts that make us drool. Whether it is the clean content or eye-catching aesthetic, there are some Instagram accounts that make you look at your own account and wish it was better. We at ing feel you, so we have some tips to make your Instagram the best it can be.

Add Your Personality

Part of the reason you’re obsessed with an Instagrammer is that they add their personality to each post. This can be done in a few ways. The easiest way is through the caption. The way the caption is written says a lot about who you are, so don’t be afraid to say what you feel in the caption. The second way is through the filter. If you are bubbly, use brighter, louder filters. If you are more reserved, use muted, gray tone filters. That really makes you pop on a timeline. Finally, the pictures themselves can match your personality. It’s all about the content. If you’re a social butterfly, fill your account with pictures that feature you and your friends on a night out. If you’re a nature lover, you may fill your account with the trees, flowers and squirrels around campus. Adding your personality to your posts helps you connect with the audience and gives them a feel for who you are.

Be Consistent

Once you have established your personality, be consistent with it. Use the same or similar filters for other posts. Pick content that is focused on similar subjects. Edit your pictures cohesively so one picture isn’t glaringly different from all the others. The reason you like your favorite account so much is because the content, aesthetic and editing all flow together across each picture. That doesn’t mean you can’t have fun and change things up, but keep in mind that consistency is key.

Establish Your Brand

This may sound like it is the same as adding your personality, but branding yourself is a little different. It’s taking what you want the audience to know about you and refining it. The best way to do this is by finding a purpose for your account. Is it for personal use? Professional use? For travel? For food? Asking what you want to give to the public through your account can help you stay focused and on-brand with your content.

Sharing your life through pictures is a great way to connect with those around you and look back at amazing times. Instagram can be a little intimidating with the pressure to be picture-perfect, but with a clear plan on what you want out of it and what you want to do with it, your Instagram can be just as fabulous as your favorite account.